Unlike many seem to think, the company’s website and exclusive app that you provide to your clients are not two separate media – or at least, they do not have to be.
An interesting possibility to assess when building your application is the in-app integration of all the content and service that your website already offers. This way, you will not have to copy text, videos or pictures somewhere else nor develop once again what is operative. Just “pull” what already exists and works so well into the new mobile platform, saving both time and resources.
But if you have a responsive website, then why create an app instead of just offering the web address for the client to open in their phone’s mobile browser? Because, as mentioned, a company’s conversion and engagement rate through an exclusive app are 100 to 300 times higher than using a website, whether accessing it via mobile or desktop. By integrating content and service, you make the updating process easier, providing a single, combined source to all of your platforms.
VirtualNet masters the best technologies for building applications and can create an app that meets your needs with a cost-benefit much lower than you might think. Don’t hesitate to contact us and schedule a meeting so that together we can design the most effective tool for building and managing your brand’s digital presence.
