More than being the “year of the podcast”, 2019 represented the start of a new era for this media around the world: not only huge players such as Spotify and Google announced concentrated efforts to explore and advertise “audio streaming”, but countless companies also have created shows of their own as a way to bring relevant information and stay close to their target audience.
Amongst the multitude of services and content that your company app may offer, a periodic podcast can greatly assist you in this strategy. Rather than just publishing it on the most popular podcasting apps and becoming just another show competing against several others, provide the user with the option to hear it in your app, making it much easier to be notified when a new episode is published and to stream or download it directly to your mobile.
VirtualNet masters the best technologies for building applications and can create an app that meets your needs with a cost-benefit much lower than you might think, in addition to planning the best online communication and marketing campaign for your business. Don’t hesitate to contact us and schedule a meeting so that together we can design the most effective tool for building and managing your brand’s digital presence.
